WHAT I DO

BRAND STRATEGY + EDUCATION FOR RACERS

You can build a brand and online presence that will help you land the sponsorships you need to race full time (and build a championship-winning car). I did it, so you can, too. I’m here to show you how. 

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MY STORY

MY STORY

How I Became A 2x World Champion NHRA Drag Racer, Record Holder, and the Winningest Pro-Sportsman Female Driver in the NHRA

Drag racing is in my legacy. As a child, I remember watching my father’s pursuit of a drag racing championship. He was a World Champion tuner, owner, and driver, so by the time I got behind the wheel of a Junior Dragster at 10 years old, I was already in love with the sport. In my Junior Dragster, I earned back-to-back points championships at our local drag strip in Kansas City at the ages of 16 and 17, respectively, all while having to handle the transportation, servicing, and driving duties on my own. As a top-end and bottom-end mechanic for our family-owned Top Alcohol Dragster, I learned the techniques of the 

race car, and in 2013, I began piloting it at test-n-tune days. In 2015, I earned my NHRA Top Alcohol Dragster license and had an outstanding debut in 2016 with a winning-streak that was unheard of for the sport as I defeated many of the heavy hitters in the male-dominated class. Five years later, I won the World Championship for the second year in a row and had the wedding of my dreams all in the same week. You can read that crazy story here. Now as I embrace retirement and welcome the opportunity I have to help others, I know that my success is all due to what I’ve learned along the way.

WHAT I'VE LEARNED

A SUCCESSFUL RACER NEEDS TO KNOW MORE THAN CARS

My dad always said, “You have to stay ahead of the game, or you’ll get left behind.” 

That’s why before I even competed in my first competition run in the pro-sportsman ranks, I made it a point to study marketing and graphic design. I wanted to bring my best image to the table in a way that would help me attract and keep the sponsors I wanted. 

Over five years of racing full-time, I was able to grow a thriving social media presence, make thousands in online merchandise sales, earn multiple 6-figure sponsorships, and, most importantly, get the parts I needed for a championship-winning car every year with help of my sponsors. Now I am empowering the next generation of racers, by teaching you the skills I have used to build a solid foundation for becoming a full-time racer. If it worked for me, it can work for you, too.
 

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IN MY REARVIEW MIRROR

FROM 2016 TO 2021

As the current record-holder for fastest Pro-Sportsman female in 1/4 mile (5.09 seconds at 285 MPH), I like to go fast - on the track and in life. From driver to coach, here's the timeline of how it all passed by in a blur! 

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16

GOING PRO

Winner - Charlotte, NC 4-Wide Nationals
2nd Place Points - Central Region
4th Place Points - National Series
Rookie of The Year
Driver of The Year

BUILDING A BRAND

Winner - Chicago, IL Rt. 66 Nationals
4 Regional Wins
3rd Place Points - National Series
1st Place Points - Central Region
Driver of The Year


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17

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LANDING SPONSORSHIPS

Winner - Charlotte, NC NGK Spark Plugs 4-Wide Nationals
Winner - Norwalk, OH Summit Nationals
Winner - Charlotte, NC Carolina Nationals
2 Regional Wins
3rd Place Points - National Series
1st Place Points - Central Region


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Winner - Gainesville, Florida GatorNationals
Winner - Houston, Texas Spring Nationals
Winner - Indianapolis, Indiana U.S. Nationals
Winner - Charlotte, NC NTK Sensors Nationals
Winner - Dallas, Texas NHRA Fall Nationals
Fastest Female Driver: 285 MPH
Winningest Female Driver in Top Alcohol Dragster
3 Regional Wins
1st Place Points - Central Region
1st Place Points - National Series

A YEAR OF FIRSTS

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Set a new 1/4 mile national record: 5.09 ET
Winner - Indianapolis, Indiana U.S. Nationals
Winner - Dallas, Texas NHRA Fall Nationals
Winner - Las Vegas, NV NHRA Finals
2 Regional Wins 
1st Place Points - National Series
2nd Place Points - Central Region
Got married
Announced retirement
Started educating racers about social media marketing

RETIRED FROM RACING

Retired and became a mom
Full-time brand strategist and educator for racers



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A RECORD-BREAKING YEAR

watch my story unfold

01

MY PEOPLE

My new husband, Adam and my little sister, Rachel

OFF THE TRACK

MY PERSONAL FAVORITES

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OFF THE TRACK

MY PERSONAL FAVORITES

02

UP NEXT ON MY PLAYLIST

Nicki Minaj + Beyonce

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MY PERSONAL FAVORITES

03

NON-RACING ACTIVITIES

Mountain biking, RZR trail riding, reading, fishing, and camping with a nice fire for smores

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MY PERSONAL FAVORITES

04

TOP TRAVEL DESTINATION

Colorado

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MY PERSONAL FAVORITES

05

CURRENTLY BINGE WATCHING

Homeland

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MY PERSONAL FAVORITES

06

FAVE CAREER MOMENT

Coming down to the wire in the final round against Joey Severance to win my 2nd World Championship!

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OFF THE TRACK

MY PERSONAL FAVORITES

07

TYPICALLY IN MY GLASS

Water with lemon

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OFF THE TRACK

MY PERSONAL FAVORITES

08

GO-TO WORKOUT

HIIT + lifting weights

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MuST READ

SOCIAL MEDIA

MARKETING

PERSONAL

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IN THE MOOD TO KEEP SCROLLING?

Resources for Racers

Marketing for racers is different.

YOU NEED A PROGRAM THAT'S DESIGNED JUST FOR YOU

Whether you like to learn solo, in a group, or work with me one-on-one, you’ll find the perfect-fit program for you, your brand, and your goals.

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DONE WITH YOU >>>

DONE FOR YOU >>>