Yes, there is a cheat sheet to INSTAGRAM and FACEBOOK for motorsports 

Yes, there is a cheat sheet to INSTAGRAM & FACEBOOK for motorsports 

and

I'm giving you the keys to it.

AND I'm giving you the keys to it.

Today’s Drivers Have To Fuel Up

With Engaged Followers

If you’re serious about turning racing into a full-time career as either a driver or the owner or manager of a team – social media is an integral place to start.

If you’ve only ever used it for personal use to share a family photo or picture of your dog from time to time, NOW is the time to learn how to use it professionally.

Maybe you get that social media is important (or your current sponsor has even told you it is!), but you don’t quite know how to make the most of it yet.

You’ve tried figuring out social media on your own, but it ended in ho-hum results, dwindling content ideas, and what felt like a lot of wasted time.

I have good news: If you can engage your ideal followers, you can get a title sponsor. (And it’s a lot easier than you might think!).

Social media is a unique tool with the potential for 

a lot more income -

a lot more income -

for only a little more effort.

A

Once you create a consistent posting strategy and build up your brand presence, you can further the relationship with your current sponsor – while also attracting new ones. 

You may be thinking . . .

that all sounds great - but does it really make a difference? 

Yes! Because when you keep your sponsors happy with marketing that makes the sponsorship worthwhile on their end, it just gets better and better for you, too. The continued (or increased!) funding you receive means you’re able to buy better parts, cover travel costs, and eventually even hire a mechanic or truck driver to save you more time. Let’s be honest…racing is an expensive sport!

So if you like what you’re hearing so far, 

then go ahead and roll on up to the starting line where I’m going to 

teach you how to:

teach you how to:

POST CONSISTENTLY AND QUICKLY ON INSTAGRAM AND FACEBOOK



KEEP YOUR CONTENT RELEVANT AND FRESH, EVEN DURING THE OFF SEASON



PROMOTE YOURSELF AND YOUR BRAND (AND FIGURING OUT WHAT “YOUR BRAND” EVEN IS)



BUILD A LOYAL FOLLOWING THAT
CREATES EXPOSURE FOR YOUR SPONSORS

GENERATE HIGH-PERFORMING
ENGAGEMENT FROM YOUR FOLLOWERS



ATTRACT NEW SPONSORS AND GET PAID TO RACE! 


GET ON THE RIGHT TRACK WITH

SPECIFICALLY DESIGNED FOR RACERS WHO WANT TO BUILD THEIR SOCIAL MEDIA FOLLOWING AND ENGAGEMENT TO ACCELERATE THEIR CAREER.

get on the right

my e-courses:

track with

In 3 years I went from 33,000 to 145,000+ followers and my audience continues to grow every day - and I've been able to help over 150 racers and companies do the same.

PART 1: PAGE FOUNDATIONS

On your mark, get set...

part 1:

page foundations

for the racer starting from scratch with social media

In this e-course, you'll learn how to set up your pages for success, including the elements of your bio, the right type of pages to use, how to use your settings on Instagram and Facebook, and the best times to post on social media.

We will also go over how to start tracking your insights and measure ROI, and your goals and what action steps you need to start taking today.

part 2: Branding and content

part 2:

BRANDING AND CONTENT

for the racer THAT already has social media but feels stuck

This e-course will help you figure out and define what makes up your personal brand. You will learn how to know what your identity is, what makes you different than the other racers, and the 4 crucial brand pillars.

You'll learn how to write captions and create visuals including videos for Reels, as well as how to legally get and use photos from the track photographers.

You'll get this bonus included:

CONTENT PLANNING SYSTEM ($99 VALUE)


My social media content planning system *not seen anywhere else* so you can easily plan a month’s worth of posts in 1 day. 

part 3: grow and measure

part 3:

grow and measure

for the racer ready to level up their existing social strategy

Once you've hit publish, now what? It's time to use what you've learned in parts 1 and 2 + the bonuses and put it all together to measure the data.

I will go over how the algorithm actually works, why you should measure insights and how to present it to sponsors and team owners. Finally you'll learn to implement these evergreen strategies as you cross the finish line of DBS.

Plus these free bonuses:

A

ANALYTIC TRACKER
($99 VALUE)


You'll use this social media insights tracker for each month to measure growth rate, click-through rate, and ROI.

HASHTAG STRATEGY
($27 VALUE)



I've curated 80 racing hashtags ready for you to choose from for your next post, plus additional hashtag strategies.

full course suite:

join the driven by
social academy

for the racer who wants it all

In two weeks or less, you’ll learn how to optimize your pages for success, stand out from the competition at the track and online so you can garner attention from race fans and sponsors, create a clear strategy with high-performing content with a proven process for results on Instagram and Facebook.

You will get all of the pre-recorded videos, the full workbook, and access to bonuses that aren’t included in the 3 separate parts.

Everything from Parts 1, 2 and 3, plus these bonuses:

1:1 CONTENT STRATEGY CALL ($249 VALUE)


One 90 minute private Zoom call to work on a content strategy for this season - I'll answer any questions you have about your social media pages.

SOCIAL MEDIA REPORT 
($129 VALUE)


Editable template (no software needed) to create a summary of your content on social media to present to your sponsors! Includes engagement rate, demographics, and performance of your sponsored posts.

A

WORKSHOP REPLAYS
(PRICELESS)


Instant access to all workshop replay videos, including my proven content and engagement training.

so what do you get when you join?

here's the nuts and bolts of

Each course's one-time enrollment cost includes lifetime access to all curriculum, plus automatic future updates and additions.

If you complete the course but fail to see any changes, you can receive a full refund as long as you show proof that you did the work.


with

what's

what's included

money back guarantee

lifetime access

email support

all future updates

included

every

single course:

every single course:

What  our members are saying:

meet your mentor

hey there, I'm megan!

Before obtaining my NHRA Top Alcohol Dragster license in early 2015, I went to school to study marketing and graphic design because I wanted to bring my best image to the table for my league, for my team, and for my sponsors.

Since then, I have grown my social media presence on Facebook and Instagram to over 100,000 followers, which is the largest online following out of all racers in the NHRA Sportsman class league. 

As sponsors began approaching me to tell me how much they wished I could teach their drivers how to use social media,

I decided to create a course to make social media accessible for other racers like me.

I care about your success as a racer,

and social media is hands-down the most fun, easy, (and free!) way I know to help you 

I’d love to see you inside Driven by Social where I’ll be with you for every pass.

make more money.

Is this you?

<<< prev

next >>>

You want to take out the guesswork of what and when to post on social media.

You want to up-level your social media marketing but don't have time to spend hours trying to figure out how Instagram and Facebook work.

You struggle with finding and attracting your current or potential sponsor’s target market.

You don't know what type of high-performing content to create and post, even in the off-season.

You want to grow your social media following and engagement with a proven process.

You have no idea how to beat the algorithms and get more of your posts seen by new and existing followers.

You need to build your brand presence online and at the track so you stand out from the competition.

You want to learn how to effectively plan and schedule your posts ahead of time so it doesn’t take over your life while at the track.

You don't know how or why you should track analytics or present it to your sponsors

If you said yes to any of the above statements... then 

if you said yes to any of the above statements... then driven by social is the

for you.

perfect solution

for you.

Driven by Social is the

solution

perfect 

Student  Success Stories:

Listen. As a fellow driver, I get that. We do it for competitiveness, the adrenaline rush, and the fun. We do it for the family-like bonds we create at the track. But all of that is fueled by sponsorships.

And when placed side-by-side with another driver that performs the same on the track as you (but with a greater online presence), brands will choose to sponsor that other driver. Every. Time.

"I don't wan't to be a social media influencer, I just want to race."

Being camera shy is normal – and okay! But you do need to learn a few things and get comfortable through practice if you want to make this work for you. This course will teach you how to get professional photographs, go live on video (while still feeling authentic to you), & give interviews to the media, so you don’t freeze up when they come to you! It’s not about being perfect or becoming an online celebrity overnight. It’s about being you & creating a platform that helps you to create a life you love. 

"I'm not exactly a "selfie" kind of person and I hate being on video."

This program includes a full content calendar designed to make social media a minimal time commitment. I understand using vacation days to travel to regional races or spending your evenings & weekends working on your car. I get that you’re tired of working all the time to make money for parts & traveling to races. But what if the sponsorships you gain from social media meant you could work fewer hours? Or make racing your full-time career?

"I don't have time for all of this photo taking, video recording, planning, and responding to comments."

Then I’ll keep this answer short and sweet. The average student completes the Driven by Social course in less than 8 days.

"I'm super busy, do I really have time to work through a course right now?"

accelerating 

accelerating forward? 

what's keeping you from

<<< prev

next >>>

forward? 

READY TO get seen online and GENERATE MORE INCOME BY knowing what to POST ABOUT YOUR LIFE ON AND OFF THE TRACK?

Free!

  • Mini workbook

  • Setting up your pages for success

  • Goal setting

  • Decide your baseline & when to post

part 1 includes:

$197

one time payment:

  • Mini workbook

  • Developing your identity

  • Building your brand pillars

  • Refining your brand positioning

  • Target market & niche

  • Content categories & planning

  • Writing captions using your categories

  • Visual formats & tools

  • Legality & copyrights

part 2 includes:

  • Content planning system (Value: $99)

FREE Bonus:

$149

one time payment:

  • Mini workbook

  • How the algorithm actually works

  • Engagement with your target market

part 3 includes:

  • 80 FREE hashtags and how to use them (Value: $27)

  • Tracking monthly analytics spreadsheet (Value: $99)

FREE BonusES:

one time payment:

  • Everything included in Parts 1, 2 & 3

  • Full workbook

  • Ability to leave comments and questions inside of course curriculum

DBSA includes:

  • 1:1 Content Strategy Call (Value: $249)

  • Social Media Report Template (Value: $129)

  • Workshop Replays (Priceless)

FREE BonusES:

$497

Racer Testimonials:

your online presence is as

your online presence is as

essential to your

SUCCESS

essential to your

in racing as purchasing quality parts.

success

Don't keep guessing at your Instagram and Facebook, create high-performing content with a proven process for results.

as purchasing quality parts.

in racinG